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Bitrix24 vs amoCRM: which one should you choose in 2026?

Bitrix24 is a workspace for the whole company; amoCRM is a messenger-first sales CRM. Prices, quotes, calls, AI, WhatsApp and Telegram compared.

Published 3 November 2026. Prices and features from each vendor's own pages.

Bitrix24amoCRMvsPaid from$49/account₽599/seatQuotesfrom $99from ₽1,299Call recordingMarketplace

The short answer

Bitrix24Paid from $49/account

Choose it if you want one tool for the whole company, not only for sales.

amoCRMPaid from ₽599/seat

Choose it if you sell mostly in chats and want Telegram, VK and MAX built in.

PromptLabPaid from $11.99/seat

Choose it if you sell products, and deals run on quotes, price lists, samples and orders.

Our pick for product teams

Bitrix24 and amoCRM are often weighed against each other by sales teams in Russia and Central Asia, and they answer different questions. Bitrix24 is an all-in-one workspace with a CRM inside, sold per organisation. amoCRM is a sales CRM built around messengers, sold per user.

Below, the two are compared on price, documents, calls and AI, chats and automation. Every figure comes from the vendors' own pricing pages and help centres: Bitrix24's in dollars per organisation a month, billed annually, and amoCRM's in roubles per user a month, excluding VAT, as amocrm.ru lists them.

Bitrix24 vs amoCRM at a glance

With PromptLab in the third column, so you can see where it fits.

Bitrix24 vs amoCRM, with PromptLab: prices and features
Checked on 3 November 2026Bitrix24amoCRMPromptLab
Pricing
Paid plans, a month$49 – $399per account₽599 – ₽1,799per seat$11.99 – $99per seat
Number of plans433
Free trial
BillingBilled annually, 5 to 250 usersExcluding VAT; Enterprise priced separatelyBilled monthly
Import from CSV and ExcelCSV only
Sales management
Deal pipelines
QuotesFrom$99/monthFrom₽1,299/month
Sales orders
Sample tracking
Price listsPrice types
Meetings and calls
Meeting recording and transcriptsVia marketplace
AI meeting summaries
AI follow-up email draftsFrom₽1,799/month
Meeting scheduler and call dialerVia marketplaceFrom$23.99/month
AI and automation
CRM fields filled in from calls
Connect Claude or ChatGPT (MCP)From$59/month
Workflow automationFrom₽1,299/month
API and webhooksFrom$59/monthFrom$23.99/month
Conversations
Gmail and Outlook email sync
WhatsApp conversationsVia marketplace
Telegram conversations
Save LinkedIn profilesVia marketplace
Privacy and security
Single sign-on (SSO)From$399/monthEnterprise planFrom$99/month

Pricing: one price for the team against a price per seat

Bitrix24 has a free plan and four paid ones, from $49 a month for up to 5 users and $99 for up to 50, to $399 for 250, billed annually. A large team pays very little per person.

amoCRM has no free plan. Its three plans cost ₽599, ₽1,299 and ₽1,799 a user a month, or 79,000 to 259,000 soʻm in Uzbekistan, with a 14-day trial. For a few users amoCRM's entry plan can cost less; for a large team, Bitrix24's flat price is hard to beat.

Quotes, orders and products

Bitrix24 includes invoices, a product catalogue with price types and inventory from Basic, and creates a sales order in its inventory tools when a deal closes. Estimates, its word for quotes, start on Standard at $99.

amoCRM keeps invoices on every plan, and adds a product list and contract or invoice templates on its ₽1,299 plan. It has no quote with line items and no sales order. Neither tracks product samples.

Calls, meetings and AI

Bitrix24 has its own telephony, which records calls from Basic, and its CoPilot transcribes and summarises calls and fills in deal fields; phone transcription is paid per call. Its MCP server, for AI assistants such as ChatGPT, needs a Vibe+ plan from $59.

amoCRM records calls through telephony providers in its marketplace, and its amoAI summarises chats and suggests replies on the ₽1,799 plan. It has no call transcription or call summaries, and we found no MCP server for it.

Chats and messengers

amoCRM is built around chats. Telegram, VK and MAX connect natively, WhatsApp through widgets from its marketplace, and Salesbot answers and routes messages from its ₽1,299 plan.

Bitrix24's contact centre covers Telegram even on the free plan and WhatsApp from Basic, through Twilio or edna, plus website chat, Facebook, Instagram and Viber. Both sync email.

Automation and the rest of the company

Bitrix24 includes automation rules and triggers from Basic, and its workflow designer on Professional. Beyond the CRM it has tasks and projects, chat and video calls, a drive, HR tools, sites and an online store, and an on-premise edition.

amoCRM's Digital Pipeline and Salesbot start on its ₽1,299 plan. It stays a sales CRM, with a large marketplace of widgets and partners across the region who set it up.

We make PromptLab, so here is why product teams pick it over both.

Why PromptLab is the better choice for teams that sell products

PromptLab is a CRM for B2B teams that sell products. On their entry plans, neither Bitrix24 nor amoCRM includes quotes, sample tracking, price lists, Claude and ChatGPT over MCP and LinkedIn profile saving. PromptLab has all of them on every plan, from $11.99 a user a month.

  • A sales pipeline lifted out of a grid of workspace apps

    A sales CRM, not a company intranet

    We're only the sales part, built for products: accounts with several buyers, long deals, quotes, samples and repeat orders. The pipeline, the account and the documents are the whole product, not one module among many.

    Bitrix24 vs PromptLab, in full
  • A deal linked to its quote, price list and sales order

    Quotes, price lists and orders on the deal

    We keep quotes, price lists by region or customer tier, and sales orders with products and quantities on the account and the deal, on every plan. Reps quote from agreed prices and can see what each customer ordered.

    amoCRM vs PromptLab, in full
  • A sample in a parcel, tracked from request to feedback

    Samples tracked on every deal

    We log every sample from request to delivery on the account and the deal, keep price lists by region or customer tier, and quote from them on every plan.

    Bitrix24 vs PromptLab, in full
Try PromptLab free14-day free trial on Basic and Professional.

Which should you choose?

Choose Bitrix24 if…

  • You want one tool for the whole company, not only for sales.
  • You need built-in telephony with AI call transcripts and summaries.
  • Your team is large, and a flat price per organisation suits you.

Choose amoCRM if…

  • You sell mostly in chats and want Telegram, VK and MAX built in.
  • You want Salesbot to answer and route incoming messages.
  • You want a CRM that does sales only and is quick to set up.

Choose PromptLab if…

  • You sell products, and deals run on quotes, price lists, samples and orders.
  • You want every meeting recorded, summarised and written into the CRM on every plan.
  • Buyers answer on WhatsApp or Telegram as well as email.

Frequently asked questions

Which is better, Bitrix24 or amoCRM?

It depends on the job. Bitrix24 suits a company that wants its CRM, tasks, chat and sites in one place, with telephony built in. amoCRM suits a sales team that sells in chats and wants messenger automation.

Is Bitrix24 cheaper than amoCRM?

For a large team, usually: Bitrix24 Standard is $99 a month for up to 50 users, billed annually, while amoCRM charges ₽599 to ₽1,799 per user a month. For a few users, amoCRM's entry plan can cost less.

Do Bitrix24 and amoCRM record calls?

Both can. Bitrix24 records calls on its own telephony from Basic and transcribes them for a fee per call. amoCRM records calls through telephony providers from its marketplace, with no transcription.

Do Bitrix24 and amoCRM work with Telegram?

Yes. Both connect a company Telegram bot, and Bitrix24 does it even on its free plan.

Is there an alternative to Bitrix24 and amoCRM for teams that sell products?

PromptLab. It is a CRM for B2B teams that sell products, with quotes, price lists, sales orders and sample tracking, recorded and summarised meetings, and email, WhatsApp and Telegram in one inbox, on every plan from $11.99 a user a month with a 14-day free trial.

Sources

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