monday CRM vs Proton.ai: which CRM should you choose in 2026?

monday CRM is a board-based CRM with published prices; Proton.ai is an ERP-driven assistant for distributors, priced by quote. Features compared.

Published 6 October 2026. Prices and features from each vendor's own pages.

The short answer

monday CRMPaid from $12/seat

Choose it if you want published prices and a free trial before a sales call.

Proton.aiPaid from By quote

Choose it if you're a distributor with an ERP and a large catalogue.

PromptLabPaid from $11.99/seat

Choose it if you sell products, and deals run on quotes, price lists, samples and orders.

Our pick for product teams

monday CRM and Proton.ai solve different problems. monday CRM is a CRM made from boards that a team shapes to its own process. Proton.ai is an AI platform for distributors that plugs into the ERP and tells reps who to call and what to sell.

Below, the two are compared on price, setup, orders and quotes, calls and AI, and messaging. Every figure comes from the vendors' own pages. monday CRM's prices are per seat a month, billed annually.

monday CRM vs Proton.ai at a glance

With PromptLab in the third column, so you can see where it fits.

monday CRM vs Proton.ai, with PromptLab: prices and features
Checked on 30 September 2026	monday CRM	Proton.ai	PromptLab
Pricing
Paid plans, a month	$12 – $28per seat	Custom pricing	$11.99 – $99per seat
Number of plans	4	1	3
Free trial
Billing	Billed annually; Ultimate is custom-priced	Priced by quote after a demo	Billed monthly
Import from CSV and Excel
Sales management
Deal pipelines
Quotes
Sales orders
Sample tracking
Price lists
Meetings and calls
Meeting recording and transcripts	From$17/month
AI meeting summaries	From$17/month
AI follow-up email drafts	From$17/month
Meeting scheduler and call dialer	From$17/month		From$23.99/month
AI and automation
CRM fields filled in from calls	From$17/month
Connect Claude or ChatGPT (MCP)
Workflow automation	From$17/month
API and webhooks	From$17/month		From$23.99/month
Conversations
Gmail and Outlook email sync	From$17/month
WhatsApp conversations
Telegram conversations
Save LinkedIn profiles
Privacy and security
Single sign-on (SSO)	Enterprise plan		From$99/month

Pricing: $12 to $28 published against custom quotes

monday CRM has four plans, published from $12 to $28 a seat a month, billed annually, with Ultimate custom-priced. It offers a free trial.

Proton.ai has custom pricing, given by quote after a demo, and no free trial. You can't see a number before you've talked to its team, so a price comparison has to wait until you have a quote.

Boards to shape against an ERP to connect

monday CRM starts from boards, columns and statuses, which the team turns into a pipeline. It's flexible, and it needs someone to design and maintain it.

Proton.ai starts from your ERP, from SAP and NetSuite to AS/400 green screens. It tells reps who to call, what to sell and who is due to reorder, across catalogues as large as 500,000 SKUs. Its assistant, Pronto, works inside the platform.

Quotes, sales orders and price lists

Proton.ai has quotes and sales orders. monday CRM has quotes and invoices from its $12 Basic plan, but no sales orders.

Neither has price lists or sample tracking, so customer-specific prices and trial batches live outside both tools.

Calls, meetings and AI

monday CRM's AI notetaker, call recording, summaries, follow-up drafts, CRM autofill and dialer start on Standard at $17 a seat. MCP comes on every plan, so Claude or ChatGPT can connect.

Proton.ai has no meeting recording or summaries and no MCP. It does draft follow-ups and fill CRM fields, and reps can log notes by voice between stops.

Messaging, data and automation

Neither supports WhatsApp, Telegram or LinkedIn. Proton.ai logs Outlook and Gmail email to customer records automatically, and monday CRM syncs email from the $17 plan.

Both have workflows and an API; on monday CRM they start at $17. Proton.ai has no data import of its own; it reads customers, quotes and orders from your ERP.

We make PromptLab, so here is why product teams pick it over both.

Why PromptLab is the better choice for teams that sell products

PromptLab is a CRM for B2B teams that sell products. On their entry plans, neither monday CRM nor Proton.ai includes sample tracking, price lists, meeting recording, AI meeting summaries, WhatsApp and Telegram. PromptLab has all of them on every plan, from $11.99 a user a month.

Built around deals, not boards
We're a sales CRM from the first screen. Deals move through pipelines linked to the account, its contacts and its quotes, with tasks and workflow automation on every plan.
monday CRM vs PromptLab, in full
Prepared before the meeting, recorded during it
PromptLab writes a brief before each meeting, then records and transcribes it in over 100 languages. Afterwards you get the summary, a follow-up email draft and CRM fields filled in from the call.
Proton.ai vs PromptLab, in full
Summaries and follow-ups on the first plan
For $11.99, our Basic plan records and transcribes each meeting, writes the summary and drafts the follow-up email. It fills in CRM fields from the call too, so the deal stays current.
monday CRM vs PromptLab, in full

Try PromptLab free14-day free trial on Basic and Professional.

Which should you choose?

Choose monday CRM if…

You want published prices and a free trial before a sales call.
You want recording and summaries from $17 a seat, and MCP on every plan.
You'd rather shape sales on boards than start from an ERP.

Choose Proton.ai if…

You're a distributor with an ERP and a large catalogue.
You want reorder prompts and what-to-sell guidance for each rep.
You need sales orders alongside quotes in the same tool.

Choose PromptLab if…

You sell products, and deals run on quotes, price lists, samples and orders.
You want every meeting recorded, summarised and written into the CRM on every plan.
Buyers answer on WhatsApp or Telegram as well as email.

Frequently asked questions

Is monday CRM cheaper than Proton.ai?

Public prices can't tell you. monday CRM publishes $12 to $28 a seat a month, billed annually, with Ultimate custom-priced. Proton.ai gives custom pricing by quote after a demo, so you can't compare until you have one.

Does Proton.ai have a free trial?

No. You book a demo and receive pricing from its team. monday CRM offers a free trial.

Does Proton.ai record meetings?

No. It has no meeting recording or summaries. monday CRM's AI notetaker and recording start on Standard at $17 a seat a month, billed annually.

Who is Proton.ai built for?

Distributors. It plugs into the ERP and tells reps who to call, what to sell and who is due to reorder. monday CRM is monday.com's sales product, built on the same board platform as its project and service tools.

Is there an alternative to monday CRM and Proton.ai for teams that sell products?

PromptLab. It is a CRM for B2B teams that sell products, with quotes, price lists, sales orders and sample tracking, recorded and summarised meetings, and email, WhatsApp and Telegram in one inbox, on every plan from $11.99 a user a month with a 14-day free trial.